Sunday, December 29, 2019
Classification Essay The Types of Drinkers - 1024 Words
â€Å"I drink to make other people more interesting.†― Ernest Hemingway In the great world of tending bar there is a myriad selection of customers one would encounter; The Social Drinker, The Self Defined Outcast, The Fish Out of Water, and last but never the least, The Freshman. Each level of drinker has its advantages in social circles and also has equal negative repercussions. Most of these classes arent built from years of drinking, rather are formed through the personality traits they already have developed through their childhood and young adulthood. Only when alcohol is introduced to the equation, we see these great classifications shine through and become polished for all to enjoy. In the wild, one would†¦show more content†¦On rare occasions, the elusive character will be cohered into the party of Social Drinkers, throw back a few fruity cocktails, loosen up, and become a crossbreed of the two, in turn makes for a great customer for the fact that they deeply wished for acceptance from the start. On the rare occasion the Self Defined Outcast feels threatened in this situation, mostly from the thoughts of being the â€Å"butt of a joke,†will lash out and start a pretty sizable fight that ends the good times for all. â€Å"A monk, when he is cloister less; Is like to a fish that is waterless.†This old saying sums up this lost character: The Fish Out Of Water. This one is usually hiding in other categories wishing they werent in this evil den of heathens. Theyve been coerced into coming out due to a friend or family member telling them they, â€Å"Need to get out more.†The Fish Out Of Water doesnt go out for the fact tha t they know its a bad idea! Starting with one drink and staying obedient to sobriety is the first step to total annihilation for this class. Before you know it, they are not in control, as if a hidden beast emerges from the deep chasms of their being. The Fish Out of Water will give the people around them fair warning of this beast before the next round of drinks, but no one heeds the warnings. Three drinks in and the party can go twoShow MoreRelatedStereotyping Today s Culture : Stereotyping979 Words  | 4 PagesStereotyping in Culture. The definition of stereotyping according to dictionary.cambridge.org is: An idea that is used to describe a particular type of person or thing, or a person or thing thought to represent such an idea. (1) Some psychologists argue that it is a â€Å"natural†aspect of human behavior, which can be seen to benefit each group because it helps in the long-run to identify with one’s own ethnic group and so find protection and promote the safety and success of the group. There is noRead More Classification Essay - The Types of Kids that Make Up My Generation1162 Words  | 5 PagesClassification Essay –The Types of Kids that Make Up My Generation One of the things that has troubled me as of late is my generation. The generation that is referred to is the group of people currently aged 15-21 - whether or not this is a generation, so to speak, is irrelevant. These people, for the most part, disturb me. It frightens me to know that the people that Ive grown up with are going to be leading the country and the world in the decades to come. The overwhelming majorityRead MoreMarketing Analysis : Red Bull Essay1525 Words  | 7 PagesFundamental of MARS Marketing Essay _____________________________________________________________________________________________ 1. Brand Introduction Red Bull is an energy drink brand that originated in Austria in 1987, and has since sold over 5.6 billion cans. When the product premiered it was the first of its type, and despite many competing companies starting and selling products to oppose Red Bull, the brand has remained a leader in it’s market sector. This essay will explore how Red Bull appliesRead Moreâ€Å"Does the Criminal Justice System have a gendered response towards Filicide when it comes to punishing the offender?†2749 Words  | 11 Pages This essay will critically consider the differences between acts of male and female filicide and the difference in the response of the Criminal Justice System towards each gender. Filicide is the heinous act of killings one’s son or daughter and there are several different types of filicide as classified by Ania Wilczynski (1997) through analysing the motives within each case. These categories included; retaliation killings such as those motivated by jealous y of victim or rejection of the offenderRead MoreSin Tax in the Philippines4297 Words  | 18 Pagesproduction of cigars and liquors. I. Introduction Sin tax is a tax levied on a certain goods and services that are seen vices, such as alcohol, tobacco and the like. Sin tax is used for taxing activities that are considered undesirable. These types of taxes are levied by the government to discourage individuals from partaking in such activities without making the use of the products illegal. Like other taxes, sin tax also provides a source of government revenue. Since the Senate wants to passRead MoreEffects of Substance Abuse among the Ranks of US Army Soldiers2602 Words  | 10 Pagessign of mental health issues surrounding PTSD and major depression is abuse of alcohol and/or drugs (U.S. Army, 2012, p. 28). To better understand the possible role of substance abuse as a coping mechanism for combat stress, and its aftermath, this essay will examine what is known about the prevalence of substance abuse within the ranks of the U.S. Army and veterans of the Iraq and Afghanistan wars. Substance Abuse Comparisons An estimated 18 million Americans are either addicted to alcohol (3.8%)Read MoreSpecial Interest Tourism4520 Words  | 19 Pages Introduction to the Essay                                                                            Darjeeling tea is like ‘’champagne and Bordeaux in France’’. Tea has existed in Darjeeling since the British Raj and tea tourism for tea lovers gives the tea lovers a perfect opportunities to learn what so unique about staying in the tea plantations, knowing about the history and commercial importance. This report includes detailed study on tea tourism in Darjeeling, different types of tea, advantages and disadvantages of tea tourismRead MoreStarbucks in Singapore5803 Words  | 24 Pagesimplemented in such a way that they were able to strengthen their position over the targeted market. Although the theories were followed, they had a great issue in reaching the customer because they believed in â€Å"push†method of advertising. The below essay explains about this problem in specific and also the remedies to overcome these issues. The â€Å"pull†method is one best method to follow in order to reach the targeted market. Introduction:- Starbucks entry on Singapore was on December14, 1996 inRead Moreunit 12 public health p1 and p24606 Words  | 19 Pagesare monitoring the health status of the community the data is collected geographically this is because we are looking at a particular area so we can compare the results of one area to another area. The types of information that may be collected are age groups, backgrounds and medical history. This type of information will be held at your local G.P. or hospitals which will help to get a holistic view of health in the UK. When we are monitoring the health status of the community we are trying to improveRead MoreMarketing Management7427 Words  | 30 Pagesinvolves both functional and representational aspects. Being a craft beer Little Creatures Bright Ale is distinguished on its taste (appendix K); concurrently the representational branding evokes a sense of sophistication and exclusivity around the type of people that consume this product. It is a premium beer, at a premium price, but the tactile and cultural rewards that are associated with the brand make it a popular choice, particularly amongst the residents of Freemantle. Positioning: Throughout
Saturday, December 21, 2019
Breast Cancer Cancer And Cancer Essay - 1741 Words
Internationally, breast cancer is the most commonly diagnosed cancer and the leading cause of cancer related death amongst women. (CITE) Each year an estimated 1.7 million new cases are diagnosed worldwide, and more than 500,000 women will die of the disease. (CITE) According to (CITE), somewhere in the world one woman is diagnosed with breast cancer every 19 seconds and more than three women die of breast cancer every five minutes worldwide. (CITE) Breast cancer is a heterogeneous condition that contains more than 20 different subtypes. (ALC) These various subtypes are grouped based upon the genes in which they express. This includes the genes for the estrogen receptor (ER), progesterone receptor (PR), and HER-2 receptor, all of which influence cell growth rate and the metastatic potential of cancer cells. (CITE)[8, 9 ALC] The purpose of this paper is to explore XYZ of the HER-2 positive breast cancer subtype. Approximately one in five women diagnosed with breast cancer worldwide wi ll have HER-2 positive breast cancer, a notably aggressive form of the disease. In the United States alone XYZ women were diagnosed with HER-2 positive breast cancer in ABC. (CITE) Poor prognosis for patients with breast cancer is dictated by tumor characteristics including high grading (poor differentiation), large tumor size, and lymph node involvement. According to XYZ, HER-2-positive breast cancers tend to be larger, high grade tumors and are more likely to spread to other organs in theShow MoreRelatedBreast Cancer : Cancer And Cancer Essay1433 Words  | 6 PagesBreast cancer is a carcinoma that develops due to malignant cells in the breast tissue. Cancerous cells are more likely to produce in the milk-producing ducts and the glands, ductal carcinoma, but in rare cases, breast cancer can develop in the stromal, fatty, tissues or surrounding lymph nodes, especially in the underarm (Breast Cancer). For women, breast cancer is the most commonly diagnosed cancer and the 2nd lea ding cause of cancer death – behind skin cancer. While treatment or surgeries canRead MoreBreast Cancer : Cancer And Cancer1346 Words  | 6 Pagesinternational symbol for breast cancer support and awareness. Breast cancer knows neither racial boundaries nor age restrictions. Females of all ages and ethnicities can develop breast cancer and it is the leading most common cancer among women. Calling attention to this often fatal disease is important by supporting its victims, families and friends of victims, as well as raising funds for breast cancer research. Though males are not immune from developing a breast cancer, for the purposes of thisRead MoreBreast Cancer : Cancer And Cancer Essay1711 Words  | 7 Pagesacknowledge the health beings of a women is quite scary knowing that in about 1 in 8 women in the U.S will develop breast cancer. By this year of 2016 going into 2017 there will approximately be 246,660 cases found. The 20th century is described to be the c ancer century. One main cancer I wanted to talk about that has my full attention was breast cancer. The important ways of looking at breast cancer as a tremendous problem is because we are losing our women to this disease. Categorizing the main issues toRead MoreBreast Cancer : Cancer And Cancer946 Words  | 4 PagesSkylar Steinman Period 6 Ms. Jobsz 12 February , 2016 Breast Cancer It is commonly known that Breast Cancer is one of the most insidious diseases that mankind has had to deal with. With the discovery of the BRCA1( BReast Cancer gene one) and BRCA2 (BReast Cancer gene two) genes, breast cancer can be detected with a great amount of certainty on a genetic level in some women and men. 40,000 women and men die of breast cancer each year. Knowing this it is very important to try to detect the mutationRead MoreBreast Cancer : Cancer And Cancer1530 Words  | 7 Pagesâ€Å"Cancer†is the name for a group of diseases that start in the body at the cellular level. Even though there are many different kinds of cancer, they all begin with abnormal cell growth with the potential to invade or spread to other parts of the body. These abnormal cells lump together to form a mass of tissue or â€Å"malignant tumor†. Malignant means that it can spread to other parts of the body or Metastasize . If the breast is the original location of the cancer gr owth or malignant tumor, the tumorRead MoreBreast Cancer : Cancer And Cancer981 Words  | 4 PagesThe Grand Rounds Research Project: Breast Cancer To hear you have breast cancer can be a very shocking thing. â€Å"Besides skin cancer, breast cancer is the most common cancer diagnosed among women in America as of 2015†(breastcancer,2015). First step is to know what you are dealing with when your doctor believes you have cancer, you will want to know what cancer is and how your doctor can detect it. Next your doctor will go over different stages of breast cancer that will help come to a conclusionRead MoreBreast Cancer : Cancer And Cancer1714 Words  | 7 PagesBreast Cancer The twentieth century has often been called and known as the cancer century. The reason being is that throughout the century, there have been more than a hundred types of cancer discovered across the world. In addition to the discovery of these many cancers, there has been an enormous medical effort to fight all kinds of cancer across the world. In the early decades of the century, cancer was considered to be a fatal disease, resulting in a high number of deaths. Although manyRead MoreBreast Cancer : Cancer And Cancer1372 Words  | 6 PagesBreast Cancer Disease Overview Breast cancer is a disease in which certain cells in the breast become abnormal and multiply uncontrollably to form a tumor. Breast cancer is the second most commonly diagnosed cancer in women. (Only skin cancer is more common.) About one in eight women in the United States will develop invasive breast cancer in her lifetime. Researchers estimate that more than 230,000 new cases of invasive breast cancer will be diagnosed in U.S. women in 2015. Cancers occur when aRead MoreBreast Cancer : Cancer And Cancer1471 Words  | 6 PagesBreast cancer Introduction to Breast cancer Breast cancer is one of the most common forms of cancer only surpassed by lung cancer. It involves a cancerous tumour located inside the breast but spreads if treatment is not administered. (Evert et al 2011) Breast cancer can be treated if diagnosed in its early stages but becomes progressively more difficult upon reaching more advancing malignant stages. Breast cancer can be confused with being a female only disease however both sexes suffer. AccordingRead MoreBreast Cancer : Cancer And Cancer912 Words  | 4 Pagesinvasive breast cancer in their lifetime. In 2016, a projected 246,660 new cases of invasive breast cancer are estimated to be detected, along with an additional 61,000 new cases of non-invasive breast cancer. There are greater than 2.8 million women with a diagnosis of breast cancer in the United States, including women presently being treated and women who have completed treatment. Research developments over the past twenty years have ultimately altered the progn osis of breast cancer care. In
Friday, December 13, 2019
How Do Ngos Represent Humanitarian Issues Trough Images in Advertising Free Essays
How do NGOs represent humanitarian issues trough images in advertising? Negative images of developing countries are a common means adopted by Non Governmental Organisations to raise financial support for those countries. However there has been much discussion as to weather such advertising for fundraising campaigns is really authentic and if the images used represent the issue as it is. More and more NGOs turn their backs on the use of negative images, for example of starving children, and adopting new advertising strategies. We will write a custom essay sample on How Do Ngos Represent Humanitarian Issues Trough Images in Advertising or any similar topic only for you Order Now When the organisations are trying to raise cash from potential donors there is often a dilemma between using shocking images to raise cash in the short term or whether to focus on the longer term gains with more positive images. This essay focuses on how NGOs are trying to achieve the latter without losing donations. Through a different approach applying the shock effect to a corporate style of advertisements. Will the audience know with these modern fundraising campaigns that for example Africa is not a continent full of sorrow and but will learn more about the wider social historical and geographical context? Do these campaigns give the desired outcome in the end, which is raising money in a democratic way that empowers the subjects from injustice? (Ed Kashi and the Third Frame: NGOs and Photography Conference Report 2010) â€Å"Pictures are powerful†notes Lester and Ross authors of the book â€Å" Images that Injure†(2010). They argue that the publishing of strong images makes economic sense. However economic priorities should not conflict ethics. The fact that images of the starving African child can be used in advertising does not make it ethical, although they are often aesthetically appealing. These images are very welcome for their shock effect and raise money in a relatively fast way. â€Å"But aesthetics is not ethics†(Lester amp; Ross 2010, p. 30 ). The authors point out the way media organisations are dealing with their role-related responsibilities. That should recognize their power in creating viewer perception and use that power judiciously by presenting images within a wider context, even in advertising (Lester amp; Ross 2010, p. 31 ). The negative response to the shock image in fundraising campaigns has been increasing. According to blogwriter and campaign coordinator of Amnesty International Rob Goddon, we have gone from one disaster in to another and have used images from the stick thin African women and children in atrocity situations to smiling and happy women and children. â€Å"The positive images may be easier to stomach and go some way to counter what is perceived as ‘compassion fatigue’(or maybe more accurately ‘Lack of solution fatigue’) but they still fail†(Goddon et al. 2009). The lack of solution manifests itself in positive images that aim to communicate with integrity land teach the public about historical and geographical context. Showing people in this â€Å"new†-dignified way is to avoid reinforcing racial or cultural stereotypes. A contemporary rule in the NGO worlds is avoid using images that look down on people as this can sometimes make the subject appear like a victim. Instead choose images that reflect empowerment. You can see the use of photography clearly in ‘Oxfam’ and ‘Save the children campaigns’ (Oxfam. 2006). The problem with these positive images is that they are often misrecognized in the situation of distant suffering and the public might think that these people are fine because of the positive images and this wont trigger the need to give money anymore (Chouliaraki n. d. ). To refer back to Goddon’s point, these kinds of images still fail what NGOs are all hoping to achieve; â€Å"illustrate the complexity of the lived experience of those they intended to help†(Goddon et al. 2009). In a media landscape where the average consumer gets asked for his attention every minute of the day by the surrounding visual culture it is hard to get seen. According to Windley (2005) the economics have shifted over the last decade and have changed how businesses operate as well as the expectations of customers. Businesses are adjusting to new ways of relating to their customers and brands are fundamentally important for the success and survival. (Windley 2005, p. 40) NGOs have to play this game just being as tough as the rest of them out there. Although the changing nature of technology has opened up many ways for NGOs to use photography, it hasn’t made it easier to answer the on going question of how to represent a certain issue. NGOs have to represent themselves and think how they want to brand their message to raise awareness but also to fundraise. Advertising agencies therefore apply the shock-effect in different ways to get the attention of the viewer and instead of for example the hungry African child they use corporate style advertising to provoke emotions of guilt and indignation. One example of shock techniques to represent an issue within the corporate advertisement style, is an awareness campaign for the Campaign Against Landmines. Part of the campaign the agency designed a ketchup packet with a picture of a kids’ legs or head. When you open the packet, you tear off the w body part and ketchup bleeds out. Some people see this advert as a brilliant piece of advertising and others may feel this is too shocking. In New Zeeland this campaign got overwhelmed with some criticism. â€Å"Well it is graphic, it is shocking, but so too is the reality – 15-20,000 having that sort of thing happening to them as a result of landmines,†says Minister of Disarmament Phil Goff (One news et al. 2006). Some find it hard to swallow to rip of a young boys leg and being confronted with what is going on in other countries. According to Chouliaraki (2010) this new approach could be identified as â€Å" post humanitarian communication†. â€Å"This shift, I argue, should be seen as a contemporary attempt to renew the legitimacy of humanitarian communication – one that abandons universal morality and draws on the resources of the media market in which humanitarian organizations operate today. †(Chouliaraki 2010). She notes that NGOs are still relying on this style of advertisement to provoke emotions but not in a way to inspire immediate action. The corporate advertisement style is used in a â€Å" Take it or leave it way†(Goddon et al. 2009). A good example on the use of photography in corporate advertising is the campaign â€Å"Its not happening here but now†from Amnesty International in Switzerland. The campaign uses the tagline â€Å"It’s not happening here but it’s happening now†the campaign puts up posters in bus stops and train stations etc, with exact matches of the existing background. It aims to show people what is going on in the world, even if it’s not happening in front of them at the bus stop. The advertising uses shock images to enter in the publics’ everyday lives, entering in the public environment and showing them what is happening in other parts of the world. What Amnesty International does is using photography in a photo realistic way and forces a direct act on humanitarian issues. How to cite How Do Ngos Represent Humanitarian Issues Trough Images in Advertising, Papers
Thursday, December 5, 2019
Cathedral Shiloh free essay sample
Cathedral Shiloh Analysing friction stories can lead to many conclusion by how the reader is taking thoughts from it. In this class, we have read many stories that have focused on many thoughts. We had stories that were focused on womens thinking, their speech and how they deal with their beloved ones. We also had stories giving details on wars, love, religion, and one of the most common topic gender. The two stories being discussed in here are Shiloh by Mason and Cathedral by Carver. These two stories have few things in common that can be described in a way that an tell us how the two men suffered throughout their lives on different aspects of their lives; of their personality. Cathedral and Shiloh are narrative stories told by two husbands who have totally different ways of living life and whose lives are figureatively at a different peek of their lives. We will write a custom essay sample on Cathedral Shiloh or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page However, coming out of two different stories these two mens situation is alot similar. They both have a turning point in their lives, where these two men start thinking differently and they have major change in their personality. Another aspect of their life is marriage and their insecurity towards their wives. Throughtout this paper it will be more clear of how they are similar and different. According to the husband in Cathedral, we can make assumtions that he was very insecure with the blind man. On the basis, of how detailed he went on talking about the blind man and his wifes relationship throughtout years it tells us that he is little confused about his wife and Roberts relationship. For example, the husband is describing the time when she was working for the blind man: She read stuff to him, case studies, reports, that sort of things. She helped im organize his little office in the country social service department. Theyd become good friends, .. .. On her last day in the office, the blind man asked if he could touch her face.
Thursday, November 28, 2019
Antrax essays
Antrax essays Antrax is a rough infectious disease caused by Bacillus anthracis, a positive gram bacteria, aerobe formed from endospores, encapsulated, that can be half ordinary cultivated. The vegetative cell is large (1-8 microns in longitude, 1-1.5 microns wide). The size of a spore is approximately 1 micron. Spores grow rapidly in all cultivated ordinary labs at 37degrees celcius. Its cell morphology and colonial allows its identification by an experienced microbiologist, even though few microbiologists outside of the vetinary community have seen antrax colonies more than in text books. The three virulence factores are: the edema toxin, the deadly toxin and a capsular antigenic. Etymology: Anthracis originated from the Greek word for carbon, anthrakis, because the disease causes black superficial injuries like carbon. The toxic properties of B. anthracis were not recognized until 1954. Previously, due to the tremendous number of observed bacteria in infected animal blood (>109 bacteria/ ml), it was supposed that death was due to the capillary obstruction, But experimentaly it was demonstrated that only approximately 3 million cells/ml are necessary to cause the animals death. Besides, the animals plasmic infection cells contain a toxic that causes antrax symptoms when it is injected in normal rabbits. From these observations it is concluded that exotoxin plays an important role in the pathogeny of antrax. Cepas: There are two even varient colonial(s) a rough(r) that are related with the ability to form a capsule. The R varients are relativaly avirulent. The capsule is not toxic, it acts as protectionj against phagocytosis and it plays its most important role during the establishment of the disease, and a less significant role in the last phase of the disease that is measured by antrax toxin. An antrax toxin component has a deadly action form that at this time is not discovered. Death is apparantly due to th ...
Sunday, November 24, 2019
Free Essays on Importance Of The Word
His word When asked to do this essay I immediately started looking to all the things I am week in. Of coarse all of us want to not be weak in any area but there are always going to be something we are going to have to work on. But as I started to look at my weaknesses I realized the root of a lot of them. I traced a lot of my weaknesses back to one thing. It was my hunger for the word. I always hear that you hunger for what you feed on. I experience this in almost every aspect of my life. I start playing a sport and all the sudden, that was all I wanted to do. I started eating at chilis and all the sudden, that’s all I ate. I hadn’t realized it but I didn’t need a chemical to make any of those things addictive. I created the addiction. So in knowing that, I tried to create an addiction for Gods word but I failed miserably. Because I had not asked for help. I’m also realizing that I can do nothing on my own. Everything that I seek to do on my own will fail w ithout help from God. So what made me think that I alone could create a passion for His word? Well, it was the subtle lie of self sufficiency. â€Å"The rain and the snow come down from the heavens and stay on the ground to water the earth. They cause the grain to grow, producing seed for the farmer and bread for the hungry. It is the same with my word. I send it out and it always produces fruit. It will accomplish all I want it to. And it will prosper everywhere I send it,†(Isaiah 55:10 - 11). I don’t know if you have noticed but if it is going to rain, you can’t stop it. You might run for a while but eventually you are going to get wet. God’s word is very similar if you want to press in. Everything in Gods word is intended to change you into the man or woman God has created you to be. And no one can stop what Gods word says to be true. I want to be fruitful and grow like the land that was soaked from the heavens. Through this verse I saw a promise of grow... Free Essays on Importance Of The Word Free Essays on Importance Of The Word His word When asked to do this essay I immediately started looking to all the things I am week in. Of coarse all of us want to not be weak in any area but there are always going to be something we are going to have to work on. But as I started to look at my weaknesses I realized the root of a lot of them. I traced a lot of my weaknesses back to one thing. It was my hunger for the word. I always hear that you hunger for what you feed on. I experience this in almost every aspect of my life. I start playing a sport and all the sudden, that was all I wanted to do. I started eating at chilis and all the sudden, that’s all I ate. I hadn’t realized it but I didn’t need a chemical to make any of those things addictive. I created the addiction. So in knowing that, I tried to create an addiction for Gods word but I failed miserably. Because I had not asked for help. I’m also realizing that I can do nothing on my own. Everything that I seek to do on my own will fail w ithout help from God. So what made me think that I alone could create a passion for His word? Well, it was the subtle lie of self sufficiency. â€Å"The rain and the snow come down from the heavens and stay on the ground to water the earth. They cause the grain to grow, producing seed for the farmer and bread for the hungry. It is the same with my word. I send it out and it always produces fruit. It will accomplish all I want it to. And it will prosper everywhere I send it,†(Isaiah 55:10 - 11). I don’t know if you have noticed but if it is going to rain, you can’t stop it. You might run for a while but eventually you are going to get wet. God’s word is very similar if you want to press in. Everything in Gods word is intended to change you into the man or woman God has created you to be. And no one can stop what Gods word says to be true. I want to be fruitful and grow like the land that was soaked from the heavens. Through this verse I saw a promise of grow...
Thursday, November 21, 2019
Current Issues in Corporate Reporting Essay Example | Topics and Well Written Essays - 2000 words - 1
Current Issues in Corporate Reporting - Essay Example Traditionally the focus was solely on the financial information for investment, but scenario has changed now. Corporate reporting does not only mean focusing on the value drivers in terms of financials, but on the non-financial aspects too (Mallin, 2009, p. 17). Corporate reporting process will keep evolving and improving according to the market condition and requirements. Companies have started getting the pressure from the regulatory bodies for developing meaningful disclosure and reports in order to present a transparent image before the stakeholders (Everingham, 2008, p. 1). This study is regarding the need for new approaches of corporate reporting and the problems that have been faced by the regulatory body in developing and producing such a framework. The new approaches were proposed to reflect the wider and long-term outcomes of decisions that are taken by the organization. Integrated reporting mainly focuses on the strategically significant requirements that would assist the firm in developing a strong competitive advantage. It will also assist in securing the credit and capital, build good business relationships, and help to develop strategies for competition. The stakeholders would be receiving an enhanced information source regarding the sustainability and quality of the performances of the company (Hopwood, Unerman, and Fries, 2012, p. 36-39). The integrated reporting has moved beyond the traditional silo approach of gathering and reporting information. In integrated reporting comprehensive assessment approach is followed, in which the company’s performance and values are presented in an inclusive manner, so that the investors has information other than only the financials of the company (Loska, 2011, p. 9). The comp rehensive approach requires understanding the strategy drivers of the company, identification of the key stakeholders and their explicit expectations, and implementation of different processes for obtaining the
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